Category Archives: Uncategorized

Corporate America Knows Diversity and Inclusion are Good for Business

While the Administration tries to bar refugees, starts planning a wall, and ponders rolling back civil rights for our LGBTQ citizens, Corporate America seems to understand that diversity and inclusion are good for business. How else to interpret the preponderance … Continue reading

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Avoiding Unforced Errors

This is a repost of something we shared in 2013. With the 15th anniversary of 9/11 a few days away, it’s a good time to think about avoiding the unforced errors that even sophisticated marketers can make. The Etiquette of … Continue reading

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It’s Not About Plagiarism

Let’s get this out of the way: the kerfuffle over Melania Trump’s speech is silly and we should all move along. But what is instructive is how an organization, in this case the Trump Campaign, managed, or more accurately, mismanaged, … Continue reading

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OK, Who’s the Time Traveler?

Having just finished reading Stephen King’s “11/22/63,” I wonder if someone recently went back in time and changed some big historic event. How else to explain the seemingly topsy-turvy political world in which we find ourselves? In King’s novel (spoiler … Continue reading

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No Guarantees

Rest in peace, James Brady. I met him on April 4, 1991, and the only reason I know that so specifically is because that became an important date in Pennsylvania history and the source of a PR cautionary tale I … Continue reading

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Just PR? Then Let’s Have More PR

CVS Pharmacy made national news with its announcement that it would phase out tobacco sales at its pharmacies by October. Selling tobacco is inconsistent with the chain’s mission of improving the health of its customers, according to the CEO. The … Continue reading

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Just Listen, Again

We posted this last August, the 50th anniversary of the speech itself, and it is fit to post it again, upon the holiday marking Dr. King’s life. Just Listen Posted on August 28, 2013 by The Wellynn Group The 50th anniversary of Martin … Continue reading

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No E-ZPass On This One

Governor Chris Christie of New Jersey is providing a lesson—probably unintended—in crisis communications. You can read the details here, but the short version is—alleged, of course—that persons in the governor’s office ordered the closing of lanes to the George Washington … Continue reading

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That Was the Year That Was

An overview of posts and visits to The Wellynn Group web site. Thanks to all those who visited. If you’d like to connect in person, give us a call. We are friendly and don’t bite. More to come in 2014!

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Memo to newspapers: shut up, already

I love newspapers as much as the next guy—in fact, probably more than the next guy. Most people don’t regularly read a newspaper; I get two thrown on my driveway every morning and still get a secret thrill taking them … Continue reading

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